November 2022

what is the perfect pre-makeup skincare regime? 

2022 has been the year of skincare, it is growing faster than any other part of the beauty industry and it’s clear to see the impact it’s had on other categories, in particular cosmetics. Just take some of the top makeup trends this year and the skincare influence is obvious to see -Be it glass skin, wet skin, clean makeup, cold girl or wet look, they’ve all had skincare at the core. So, if you’re not brave enough to try out one of these looks but are interested in knowing what the perfect skincare regime is to best prep your skin for makeup, then these 6 steps below will help you perfect yourpre-makeup regime this this party season! 

step 1:  cleanse 

This first step is essential to remove dirt & excess oil so that you’re applying products onto a clean canvas. You could find that a gentle exfoliating cleanser does a good job at softening and smoothing your skin, getting your skin underway to achieving that dewy glow!


Our Clarifying Cleanser contains Glycolic Acid and Salicylic Acid to deep clean pores, minimise their appearance and reduce excess oil. It also contains Aloe Vera to soothe and hydrate.

step 2: tone

Toning helps to balance your skin's pH post cleansing and it can also be a great way to remove excess oil and dirt. Some toners can also provide additional benefits that can further help skin glow!

Our Clarifying toner contains Lactic Acid and Liquorice root extract to help hydrate, brighten and soothe skin, so it feels balanced post cleansing.

step 3: essence (optional)

Now this isn’t an essential step, but can be a bonus to your skincare regime, as it provides and extra layer of hydration that’s much needed during winter & great for priming the face for makeup!

Essence style products are applied after toner and before serum. They’re water based and a lighter textured than serums and can target many different skin concerns.

Our BHA PHA Pore Refining Solution is an extra step all skin types could benefit from (including sensitive). The formula combines PHA (Gluconolactone), BHA (Betaine Salicylate) and Chamomile extract to gentle exfoliate, reduce appearance of blemishes, blackheads pores & redness. This gentle purifying solution will hydrate & improve skin texture to stimulate a natural glow.

step 4: serum

Makeup can begin to dry out if the skin isn’t properly hydrated & dehydrated skin is what is going to show up fine lines & pores. So, hydration is the essential function to look for in a serum. Remember, even for oily skin types, hydration is key! Sometimes, excess oil can be a sign of dehydrated skin, because when our skin isn’t properly hydrated, its tricks our bodies into overcompensating by producing more oil.

So, look for a lightweight serum that provides an instant hit of hydration with ingredients like Hyaluronic acid. A serum can also help improve skin tone and texture which is beneficial when you’re going to wearing makeup. Look for exfoliating acids that can help dissolve away rough skin and unclog pores to help provide that smooth base for makeup.

Our Clarifying Serum combines Hyaluronic Acid, Salicylic Acid & Glycolic Acid which helps to hydrate and brighten skin, whilst also helping to keep blemishes from forming.

step 5: moisturise 

An essential step in any skincare regime to lock in the previous skincare steps. However pre makeup, it’s important to use a suitable texture. Avoid heavy formulas that will affect makeup application and opt for a lightweight formula, like a gel moisturiser, which layers well underneath primers.

Our Mattifying Barrier Moisturiser contains Panthenol and Niacinamide to hydrate skin whilst absorbing excess oil, so skin is soft & smooth without being greasy.

step 6: spf

No skincare regime is complete without it and applying SPF should be the final stage of your skincare regime, but some ingredients used in sunscreen can cause flash-back in photos, so best to double check your SPF isn’t going to ruin your pics before your big night out! Ingredients like Zinc oxide and Titanium oxide that are found in mineral sunscreens are designed to deflect sunlight and they deflect the flash of a camera the same way. So, if you’re heading out at night its best to skip SPF or if you’re out in the day, a chemical-based sunscreen could be a better option to avoid flash backs on pics.

That’s your skincare set, now you’re ready to start your makeup regime with a primer!


We hope that you've found this blog helpful - if you have any questions or would like to share your skincare journey with us, we'd love to hear from you. You can get in touch via the form below or by DM on IG. 




Tips, Information + Advice
Need more information or advice? Take a look at more of our blogs - always here to help!
Are TikTok trends dangerous for your skin? Understanding TikTok Skincare Fads
lizzy may 2024 Are TikTok beauty trends dangerous? Understanding TikTok Skincare Fads TikTok has become a breeding ground for all...
Intern POV: A Guide to Affordable Skincare Swops
sharon APRIL 2024 A BEAUTY BRAND INTERNS guide to affordable skincare swops Every time you decide to treat yourself to...
A guide to using SPF with acne-prone skin
lizzy APRIL 2024 Sunscreen and Acne: Your Essential Q&A Guide to spf Wearing SPF everyday is a skincare non-negotiable, providing...
Student Skincare On A Budget
lizzy APRIL 2024 student skincare on a budget This week we asked our amazing intern Lizzy to give us our...
Face Basting: Why It's Time to Swap Nappy Rash Cream for a Superior Spot Treatment
PAIGE APRIL 2024 Face Basting: Why It's Time to Swap Nappy Rash Cream for this Superior Spot Treatment In the...
Reclaim Your Glow: A Gentle Approach to Sorting Stressed Out Skin
sharon march 2024 Reclaim Your glow: A Gentle Approach sorting Stressed out Skin In the hustle and bustle of everyday...